Mobile Marketing

How to Promote a Mobile Game in 7 Simple Steps

How to Promote a Mobile Game in 7 Simple Steps

Mobile game development is only a part of the full software cycle. If you wish a successful mobile game, you will need to research the market and work on promotion even before the actual development has started. Mobile game developers face many challenges today. To combat these challenges, adapt by starting with your mobile game promotion today. The early bird gets the worm.

What Is Mobile App Retention Rate and How to Calculate It?

What Is Mobile App Retention Rate and How to Calculate It?

Customer loyalty, user retention rate, and churn rate are some of the most important metrics in an app’s life. A loyal customer is worth more than ten new ones, but just how do you retain your users in your mobile app? This post tries to convey some of the issues an app might face and offers insight on how to face your app demons.

Mobile Game Marketing Guide: How to Promote a Mobile Game?

Mobile Game Marketing Guide: How to Promote a Mobile Game?

We will show you in this post how, where, and when to start your mobile game promotion. This guide to mobile marketing will brief you on all the ins and outs of a successful mobile app promotion. Don’t believe me? Our results speak volumes. Take a peek.

What Is Mobile Marketing: Definition, Types, and Examples

What Is Mobile Marketing: Definition, Types, and Examples

In this guide we will cover all the elementary segments of mobile marketing to bring you up-to-date with mobile marketing trends in 2019. The mobile industry is still expanding. This expansion has brought a flood of new tools and technologies for our convenience and entertainment.

App Revenue: How Are You Sabotaging It?

App Revenue: How Are You Sabotaging It?

Choosing to monetize your app through ads is common, but it is not necessarily easy. To make your app’s revenue steady and valuable, you need a significant user base as well as quality ads that will not deter your users. It can be challenging at first since not many people like ads, to say the least.

App Monetization Platform: Making the Right Choice

App Monetization Platform: Making the Right Choice

App monetization is a simple way of making money from your product, just by offering advertising space within your app or game. But how to decide what is the best platform to achieve it?

How to Calculate and Increase Your ARPU and ARPDAU?

How to Calculate and Increase Your ARPU and ARPDAU?

ARPU or “Average Revenue Per User” is a metric which will help you understand whether your business model/monetization strategy works (or not).

Visualize your sales funnel with one of these 11 amazing tools! (Pricing + Features included)

Visualize your sales funnel with one of these 11 amazing tools! (Pricing + Features included)

Funnel, noun [ C ] UK ​ /ˈfʌn.əl/ US ​ /ˈfʌn.əl/, an object that has a wide round opening at the top, sloping sides, and a narrow tube at the bottom, used for pouring liquids or powders into containers with narrow necks. So, it makes sense that the sales process is often visualized as a …

How to Successfully Scale User Acquisition Campaigns to Get More Users?

How to Successfully Scale User Acquisition Campaigns to Get More Users?

Want to learn how to scale user acquisition campaigns effectively? We have plenty of tips for you, so let’s get started right away. Do Extensive Research The first step of any successful user acquisition strategy is doing research, primarily on your target audience. Here’s why that’s important. If you don’t clearly define what type of …

Target Audience: Determine It for a Successful Advertising Strategy

Target Audience: Determine It for a Successful Advertising Strategy

Imagine you’re in a bowling alley, holding a bowling ball, about to aim at the pins. Your goal is to knock down all the pins with a single roll of the ball. Well, targeting is similar. Imagine the pins as your target audience, while the bowling ball represents ads. The better you aim the ball …

10 Mobile App Monetization Strategies for Making Profit

10 Mobile App Monetization Strategies for Making Profit

How to make money from your app and don’t lose users while you do it? Put yourself in the users’ shoes and think about which type of ads and which monetization strategy integrates the best with your users’ point of view.

App Marketing Mistakes: Are You Sabotaging Your Success?

App Marketing Mistakes: Are You Sabotaging Your Success?

Each month, Udonis serves over 350 million impressions, acquires over 2 million mobile users & generate over 1.5 million leads for its partners. We took what we learned from the management of multiple campaigns and summed it up in 5 most common mistakes we see in app marketing.

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