Playable Ads: The Best Ad Format for Targeting Mobile Gamers?
Looking for an ad format that will help you get more users for a mobile game? Let me introduce playable ads. Even though they have not been as utilized as video ads, playable ads are known to significantly boost conversions due to their interactive nature. Here’s why you need to make them a part of …
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Offerwalls Are Still Alive: Should You Use Them in Your Game?
Offerwalls are not the most popular ad format out there. Some even call them infamous and outdated. Yet, there are plenty of reasons to use them. Offerwalls can be a significant revenue stream. They work best with certain game genres and economies. Which ones? How can you get the most out of them? We’ve got …
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Interstitial Ads: A Good Idea for Your Game?
Remember interstitial ads from the early days of free-to-play mobile games? Back then, they were static, super frequent, and really annoying. Luckily, those days are long gone. Today, both game developers and ad formats got a bit more sophisticated. In this article, you will learn everything you need to know about interstitial ads and how …
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Rewarded Video Ads: Statistics & Best Practices
What is the most player-friendly ad format? A lot of players agree on this one – rewarded video ads. Game publishers and advertisers love them as well – they’re one of the biggest monetization trends. This ad format works for many different genres and games. There are multiple reasons for that and we’re going to …
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Mobile Game Ad Formats for Increasing In-App Ad Revenue
In-app advertising is one of the biggest mobile game monetization trends in 2023. It is a great way for mobile game publishers to earn money off their games. However, in-game advertising revenue depends on the type of mobile game ad formats you choose. That’s why I have put together an overview of the most important …
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