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187 Mobile Gaming Statistics for 2023 That Will Blow Your Mind
#marketresearch
#statistics
The mobile game market is constantly changing. If you’re a mobile game developer, publisher, marketer, or investor, you need to keep up with mobile game market trends and understand where the industry is heading. It’s the only way to make informed decisions. To help you out, I’ve put together 187 mobile gaming statistics for 2023. …
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Monopoly GO: Ending Coin Master’s Casual Casino Reign?
#mechanics
#monetization
The iconic board game Monopoly has been the theme of many games. But none of them made such a big splash as Monopoly GO, the new casual entrant from Scopely. It instantly caught the attention of both players and mobile game industry professionals. Because of its early success, it became a big contender in the …
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![eCPMs Revealed for Rewarded Video, Interstitial & Banner Ads [2023]](/static/71db34c8f35e2adde773d16b05e3ae47/96b3c/ecpms-revealed-1.webp)
eCPMs Revealed for Rewarded Video, Interstitial & Banner Ads [2023]
#adnetworks
#gamemetrics
To successfully reach mobile game monetization KPIs in 2023, developers need to be strategic about their choice of game ad formats and ad networks across. To help you choose, we bring you rewarded video eCPMs for rewarded video ads, interstitial ads, and banner ads across all regions. This is essential information for increasing your mobile …
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Why Is Royal Match So Popular: User Acquisition Analysis
#adcreatives
#advertising
Everybody is wondering what is the deal with Royal Match and why is Royal Match so popular. This puzzle game makes it seem easy – it quickly rose to the top charts and stayed there. To find out, I examine Royal Match ads, target audience, how does Royal Match make money, as well as look at …
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Casual Games Market in 2023: Trends, CPIs, ROAS, and More!
#Casual
#marketresearch
2023 stands as a watershed moment for the mobile gaming industry. It’s a year of change and adaptation. The casual games market, in particular, has seen a whirlwind of changes. The pandemic-induced surge in mobile game spending faced a slowdown as inflation hit in 2022. Game developers, in response, shifted their sails. Instead of rapid …
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Hybrid-Casual Games: The Recipe for Long-Term Engagement
#hyper-casual
#trends
Everybody knows about casual and hyper-casual games. But have you heard of hybrid-casual games? This relatively new genre is taking the mobile game market by storm because of its unique fusion of different genres. Many claim hybrid-casual games have superior engagement and retention, which leads to more successful monetization. Learn all about it in our …
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Mobile Game Market Trends for 2023 You Need to Know
#marketresearch
#trends
With 2022 behind us, it’s time to turn our attention to mobile game market trends in 2023 and the years to come. Statistics show that the mobile gaming market has experienced a slight decline in 2022 compared to the previous years. However, it remains highly profitable in 2023. So, what are some mobile game market …
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Trends for you
Latest
Triple Match 3D: Standing Out in the Crowded Match-3 Market
#gamedesign
#puzzlegames
Triple Match 3D, a puzzle game published by Boombox Games in April 2022, has been making waves in the mobile gaming world. So far, it reached more than 10 million downloads across both Apple and Android devices. By August 2023, the game saw a surge in downloads, close to 800,000 in that month alone. Financially, …
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My Little Universe Analysis: A Hybrid Success Story
#hybrid-casual
When you dive into My Little Universe by SayGames, you’re immediately met with a unique blend of gameplay mechanics, monetization strategies, and user engagement tactics. But what really makes this title stand out in a sea of mobile games? In this dissection, I’ll break down key aspects of the game to understand its nuances and …
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Stages of Player Journey: From Acquisition to Purchase
#monetization
#UA
Understanding the various stages of player journey is a fundamental strategy for anyone in the mobile gaming industry. Whether you’re an indie developer or part of a large studio, a solid grasp of this funnel can make or break your game’s success. In this article, we’ll explore each crucial stage, from player acquisition to that …
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How to Market to Whales: Attracting Big Mobile Game Spenders
#monetization
#tipsandtricks
If you’re in the mobile gaming business, you know that not all players are created equal. When it comes to revenue, a small fraction of your user base can make a disproportionate impact on your bottom line. We call them mobile game whales. But how to market to whales and, more importantly, keep them engaged …
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Post-Launch Strategy for Mobile Games: From Launch to Longevity
#tipsandtricks
The confetti has settled, the launch hype is winding down, and your mobile game is now live on app stores. But as any seasoned developer knows, launching your game is just the tip of the iceberg. The real challenge starts when you have to ensure its long-term viability. You might be asking yourself, “What now? …
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Top Merge Games of 2023: Key Lessons for Game Developers
#marketresearch
Merge games are the unsung heroes of the mobile gaming industry. Quietly but consistently, they’re racking up impressive engagement metrics and revenue figures. While the spotlight often shines on addictive hyper-casual games or action-packed RPGs, there’s something inherently addictive about the simple action of merging similar items to create something new and better. If you’re …
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The Psychology Behind User Retention in Mobile Games
#psychology
#retention
In the realm of mobile gaming, attracting players is just half the battle. The real challenge lies in keeping them engaged, coming back for more, and transforming them into loyal users. This is where understanding the science and psychology behind user retention becomes a game-changer. This article delves deep into the models, triggers, and strategies …
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Trends for you
Mobile Game Dissections
Triple Match 3D: Standing Out in the Crowded Match-3 Market
#gamedesign
#puzzlegames
Triple Match 3D, a puzzle game published by Boombox Games in April 2022, has been making waves in the mobile gaming world. So far, it reached more than 10 million downloads across both Apple and Android devices. By August 2023, the game saw a surge in downloads, close to 800,000 in that month alone. Financially, …
Continue reading “Triple Match 3D: Standing Out in the Crowded Match-3 Market”
My Little Universe Analysis: A Hybrid Success Story
#hybrid-casual
When you dive into My Little Universe by SayGames, you’re immediately met with a unique blend of gameplay mechanics, monetization strategies, and user engagement tactics. But what really makes this title stand out in a sea of mobile games? In this dissection, I’ll break down key aspects of the game to understand its nuances and …
Continue reading “My Little Universe Analysis: A Hybrid Success Story”
My Perfect Hotel: Dissecting The New Hybrid Casual Hit
#dissections
#hybrid-casual
If you’ve ever wondered what it takes to create a chart-topping mobile game that not only captivates casual gamers but also stands as a case study in effective monetization and user acquisition, look no further. My Perfect Hotel by SayGames, launched globally in August 2022, has reached more than 50 million downloads. What’s more, it’s …
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Temple Run: Idle Explorers – Running Franchise Goes Idle
#dissections
#gamedesign
Did you know that Imangi has released a new Temple Run game? If you’re expecting another endless runner, you’ll be quite surprised. In collaboration with Bigfoot, Imangi took a different direction with Temple Run: Idle Explorers. As you might guess from the title, it’s an idle game. Is this mobile game as good as other …
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Temple Run 2: Analyzing Its Recording-Breaking Success
#dissections
#gamedesign
The Temple Run series is known as some of the best games ever made. The first Temple Run game, released back in 2011 by Imangi, was a huge hit among mobile gamers. So far, it has been downloaded more than 1 billion times! The sequel, Temple Run 2 was equally as successful. It got to …
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Disney Magic Kingdoms: The Most Magical Place on Mobile?
#dissections
#gamedesign
Disney Magic Kingdoms by Gameloft is a mobile game that has been on the market for a while now. From its 2016 release until now, it surpassed the 100 million downloads mark and earned around $200 million in revenue. (AppMagic) That’s exceptional! But what makes this game interesting is the boost in downloads it received …
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Can Burger Please Compete with Arcade Idle Leaders?
#dissections
#hyper-casual
There’s a new contender in the arcade idle space – Burger Please. This trending mobile game surpassed 20 million downloads in just a few months of its release. It’s currently among the top 10 most downloaded games in its genre. (AppMagic) Will this mobile game rise to the top and achieve longevity or will its …
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Trends for you
Blockchain Game Dissections
Analyzing Axie Infinity Gameplay & Play-to-Earn Model
#analysis
#P2Egames
Axie Infinity is the OG play-to-earn game that was released back in 2018 but became extremely popular in 2021 when many people invested in it. Since then, a lot has happened in the crypto and blockchain gaming world. Most notably, crypto winter, a market downturn that won’t be ending anytime soon it seems. It halted …
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Upland: Analyzing the Leading Virtual Real-Estate Game
#Metaverse
#P2Egames
Virtual real estate is booming and many people are deciding to buy land in the metaverse. Upland is a game where players can do just that – buy and trade properties. It became very popular recently and boasts an impressive number of monthly active users, which helped it reach the top charts. Here’s what it’s …
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Benji Bananas: Behind the Popular Mobile P2E Game
#P2Egames
Have you heard of Benji Bananas? It is a mobile play-and-earn game with a growing userbase, which made it rank high on blockchain top charts. Here’s what it’s about and what you can learn from this successful blockchain project! What Is Benji Bananas and How Does It Work? Let’s start with a bit of history. …
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Alien Worlds: How It Got to Play-to-Earn Top Charts
#Metaverse
#P2Egames
Did you know that Alien Worlds is the top play-to-earn game? To understand why this blockchain game is so popular, I’ve analyzed its gameplay, economy, and key metrics. Alien Worlds: The Basics Alien Worlds is a sci-fi metaverse on the WAX, Binance Smart Chain, and Ethereum blockchains released in December 2020 by Dacoco. It can …
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Origin Heroes: The First Play-and-Earn Merge Strategy Game
#NFT
#P2Egames
If you’re looking for new play-to-earn games coming on the blockchain, you should check out Origin Heroes. This blockchain game is one of the most exciting upcoming games that will appeal to both experienced players and casual gamers. Here’s what you need to know about Origin Heroes! What Is Origin Heroes? Origin Heroes is a …
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Splinterlands: A Guide to the Leading Play-to-Earn Game
#NFT
#P2Egames
In this article, I answer every possible question you might have about playing and earning in Splinterlands, a popular play-to-earn blockchain game. Let’s dive right in! What Is Splinterlands? Splinterlands is a unique collectible card trading game on the Hive blockchain. It’s something between a deck-building game and an auto-battler. Furthermore, it is an NFT …
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