Highlighted
Genshin Impact Advertising Dissection: The Secret Behind Its Rapid Success
#adcreatives
#advertising
More than 35 million downloads. 3 million daily active users. $480+ million in revenue. All in just four months. I’m talking about Genshin Impact, a game that has taken the world by storm. In this article, I’m dissecting Genshin Impact advertising and ASO strategies to find out the secret behind its rapid success. I have …
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Coin Master Monetization Strategy Revealed! How It Became a $1,28B Game
#monetization
A pig surrounded by a bunch of coins, celebrities, and millions of players… Of course, I’m talking about Coin Master – one of the world’s top-grossing games in 2021. Obviously, Coin Master monetization is the key to its success in revenue. In this analysis, you will learn all about how the game monetizes, what does …
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147 Mobile Gaming Statistics for 2022 That Will Blow Your Mind
#marketresearch
#statistics
It’s no secret that the mobile game market is booming. Over the last couple of years, we have seen mobile games break records and make billions in revenue. More and more players are using mobile devices to play games. It’s convenient, simple, and fun. Plus, it allows gamers to play games wherever they are, which …
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Playable Ads: The Best Ad Format for Targeting Mobile Gamers?
#adformats
#advertising
Looking for an ad format that will help you get more users for a mobile game? Let me introduce playable ads. Even though they have not been as utilized as video ads, playable ads are known to significantly boost conversions due to their interactive nature. Here’s why you need to make them a part of …
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Blockchain Gaming: The Future of Mobile Gaming?
#Blockchain
#trends
Blockchain gaming seems complicated to you? Looking for an article to explain it in a simple manner? You’ve come to the right place. In this article, we’re bringing you the basics of blockchain gaming. You’ll find out how it works, what it has to do with cryptocurrencies, and much more. Since our focus is mobile …
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Mobile Game Market Trends in 2022 You Need to Watch Out For
#marketresearch
#trends
With 2021 almost behind us, it’s time to turn our attention to mobile game market trends that are coming (and staying) in 2022 Mobile gaming has exploded during the last couple of years. According to the latest data, there are 2.69 billion mobile game players globally. In addition, mobile games dominate the App Store revenue …
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Mobile Game Marketing: The Ultimate Guide for 2022
#marketing
#tipsandtricks
We will show you in this post how, where, and when to start your mobile game promotion. This guide to mobile marketing will brief you on all the ins and outs of a successful mobile app promotion. Don’t believe me? Our results speak volumes. Take a peek.
Trends for you
Latest
13 Best Play-to-Earn Blockchain Games You Need to Try!
#crypto
#NFT
Looking for the best play-to-earn blockchain games? You’ll love this list! I’ve researched and analyzed top NFT and crypto games that allow players to earn while playing. When adding games to this list, I’ve considered market capitalization, earning opportunities, and overall popularity among players. Without further ado, here are the best play-to-earn games on the …
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King’s Choice Analysis: Drama & Romance In Royal Court
#adcreatives
#advertising
Did you know that King’s Choice is one of the top-grossing role-playing games? This game has been quite successful in not only acquiring players but monetizing them as well. The secret to its success is a mix of many different things. Primarily, King’s Choice is a well-designed game with many engaging features. However, its advertising …
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App Store Screenshots for Mobile Games: The Ultimate Guide
#AppStore
#aso
Did you know that app store screenshots can help you increase conversions for your mobile game? You heard that right – this ASO element is powerful enough to convince people to pull the trigger. However, you need to do it right and optimize your app store images. Learn all about designing the perfect app store …
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Top Ad Intelligence Platforms for Mobile Apps and Games in 2022
#list
#marketresearch
Looking for a list of top ad intelligence platforms? This article is for you! I’ve handpicked the very best ad intelligence providers on the market and analyzed their features and pricing. These tools will help you understand your competitor’s ad campaigns, make better ad creatives, and improve your overall user acquisition strategy. Let’s start! 1. …
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Royal Match Analysis: Top Ad Creatives, Target Audience, ASO & More!
#adcreatives
#advertising
Finding success in the crowded match-3 market is challenging to say the least. However, this game makes it seem easy. I’m talking about Royal Match, a puzzle game that quickly rose to the top charts and stayed there. To find out the secret behind its success, read our Royal Match analysis. In this dissection, I …
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K-Factor: Increase the Virality of a Mobile Game or App in 2022
#gamemetrics
You’re probably wondering, what the hell is K-factor and why should you care? Well, this lesser-known app and game KPI is actually quite important and worth measuring. It’s also known as the viral coefficient, which is a clue to what it’s about. Here’s everything you need to know. What Is K-Factor? Looking for the simplest …
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Boost IAP Monetization and Retention with These Game Features
#marketresearch
#monetization
Looking to boost IAP monetization? You should consider implementing various game features that increase in-app purchase revenue, as well as boost retention. I’ve put together a list of the most important ones for both retention and monetization, so don’t miss out on this article! Game Features That Boost IAP Monetization Let’s kick this off with …
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Trends for you
Mobile Game Dissections
King’s Choice Analysis: Drama & Romance In Royal Court
#adcreatives
#advertising
Did you know that King’s Choice is one of the top-grossing role-playing games? This game has been quite successful in not only acquiring players but monetizing them as well. The secret to its success is a mix of many different things. Primarily, King’s Choice is a well-designed game with many engaging features. However, its advertising …
Continue reading “King’s Choice Analysis: Drama & Romance In Royal Court”
Royal Match Analysis: Top Ad Creatives, Target Audience, ASO & More!
#adcreatives
#advertising
Finding success in the crowded match-3 market is challenging to say the least. However, this game makes it seem easy. I’m talking about Royal Match, a puzzle game that quickly rose to the top charts and stayed there. To find out the secret behind its success, read our Royal Match analysis. In this dissection, I …
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Family Island Monetization Strategy Revealed
#monetization
Raise a hand if you have ever imagined a life without technology on a deserted island. I know I have. Family Island is a game that delivers that experience to players. On the other hand, to the developers, it delivers something else – a steady revenue source. This is possible thanks to the Family Island …
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Analyzing Family Island Advertising Strategy & Ad Creatives
#adcreatives
#advertising
Wondering how Family Island has gotten to millions of users in just a few years? Keep on reading – I’ll answer this question by analyzing its user acquisition strategy. You will learn about the creative concepts used to advertise this game, influencer campaigns, ad copy, and target audience. I will also break down Family Island …
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The Secret Behind The Bizarrely Enticing Lily’s Garden Ads
#advertising
#videoads
Lily’s Garden ads have transformed the world of mobile game marketing. Some love it, some hate it, but nobody can look away. That has, in turn, resulted in millions of downloads for the mobile game Lily’s Garden. To learn more about its exceptional advertising strategy, read my analysis. But first, here’s some basic info about …
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Lily’s Garden Monetization: Reaping the Fruits of a Great Strategy
#monetization
On the surface, Lily’s Garden seems like just another copycat of the games from the Scapes series. How is it then possible that such a game is actually very successful? You’re about to find out. In this article, I will analyze Lily’s Garden monetization strategy in detail. I will guide you through all the methods …
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Switchcraft Monetization: Analyzing the New Match-3 Entrant
#analysis
#monetization
Are you one of those people who think all match-3 games are just more of the same? Switchcraft, a new title on the market, may change your mind. In this article, I’m analyzing this game, with a special focus on Switchcraft monetization strategy. This includes the game’s monetization models, as well as the way the …
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Trends for you
Blockchain
13 Best Play-to-Earn Blockchain Games You Need to Try!
#crypto
#NFT
Looking for the best play-to-earn blockchain games? You’ll love this list! I’ve researched and analyzed top NFT and crypto games that allow players to earn while playing. When adding games to this list, I’ve considered market capitalization, earning opportunities, and overall popularity among players. Without further ado, here are the best play-to-earn games on the …
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Pay-to-Earn Games: All You Need to Know
#Blockchain
#trends
Over the years, gamers have grown accustomed to free-to-play games. As a result, previously popular pay-to-play games have been left behind. But, in the last couple of years, another pay-to model grew in popularity – pay-to-earn games. This happened due to the rise of blockchain technology and its expansion to the gaming industry. Here’s everything …
Play-to-Earn Games 101: How Do They Work?
#Blockchain
#trends
Play-to-earn games have been the talk of the town for a while now. Some say that crypto games will revolutionize modern gaming, while others are more skeptical. You don’t really have an opinion yet? Feel like you don’t understand play-to-earn games to the fullest yet? You’ve come to the right place. By reading this article, …
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Blockchain Gaming: The Future of Mobile Gaming?
#Blockchain
#trends
Blockchain gaming seems complicated to you? Looking for an article to explain it in a simple manner? You’ve come to the right place. In this article, we’re bringing you the basics of blockchain gaming. You’ll find out how it works, what it has to do with cryptocurrencies, and much more. Since our focus is mobile …
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Fold and Niantic Enter the Metaverse with an AR Bitcoin Game
#Bitcoin
#Metaverse
Fold and Niantic enter the metaverse with AR-based Bitcoin rewards game, taking a part in the blockchain world. The crypto in games, especially Bitcoin, has been very trendy lately since Viker also collaborated with Zebedee to bring Bitcoin to mobile gaming. This game, called Fold AR, is currently in the beta testing phase. The augmented …
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GAMEE Launches Blockchain Mobile Gaming Platform Arc8
#Blockchain
#trends
GAMEE launches blockchain mobile gaming platform Arc8. The company is backed by Animoca Brands, which recently raised $65 million. For years, GAMEE has operated a real-money mobile gaming platform that is funded by ads. However, now they’ve decided to venture into the world of blockchain. Their blockchain project, Arc8, has launched on Apple’s App Store …
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