Buzz Capital Investment into Games Studios and Publishers

Buzz Capital Investment of £500k in Dream Harvest and Fundamentally Games is complete, according to a press release by Alena Walker, the Business Operations Manager at Buzz Capital. 

Buzz Capital support a wide range of businesses and sectors with straightforward financing. Along with that, they have a lot of experience in financing arrangements across all creative industries. 

They joined Premiere Capital, an investment group, on this particular investment. Premiere works with accountants and advisors to structure commercial investments and help find business opportunities for individuals and companies.

A Games Studio and a Publisher

The first company, Dream Harvest, is an award-winning studio from the UK. Founded in 2015 they build games focused on narrative experiences and diverse worlds. They are known for games like Neuroslicers and NeuroNet: Mendax Proxy.

Dream Harvest’s CEO Justin French stated his delight at the continued support from Premiere and Buzz. This also allows them to focus on their long-term vision. Their goal is,“Building worlds filled with amazing characters and stories, told through games that push genres in new, bold directions and doing this with a community-centric approach” – Justin French, CEO at Dream Harvest

Fundamentally Games, the second company that received investment, was founded in 2019. They focus on user acquisition and publishing support along with LiveOps. They worked on such games as Crisis Agents by Greenlight Games and Wreckout by Huey Games. Fundamentally is run by Ella Romanos and Oscar Clark who have more than 30 years of combined experience in the industry. 

“We’re thrilled that Buzz and Premiere have doubled down on its support of Fundamentally Games at these early stages of our journey, not only through our recent UA funding partnership for games we publish, but also now a second equity raise.” – Ella Romanos from Fundamentally Games.  She adds that they made progress over the last year and are lucky to have partners who believe in them.

Buzz Capital Commits to Start-ups

Buzz stated that this investment showcases their commitment to start-ups and the business sector, helping these companies to find the investment to scale. 

“The games sector is one of the few industries to have made huge gains during Covid as more and more people embraced video games during the various lockdowns to pass the time and remain connected to friends and family. It’s an ambition we will continue building on over the coming months.” – Adam Betteridge, COO at Buzz Capital

The annual UK Consumer Games Market Valuation report inspired this round of investments. In it, the UK market for video games was reported to have reached £7bn in 2020. That is an increase of 29.9% from 2019 which also beat the previous record from 2018 by more than a billion pounds. 

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