Udonis

Roblox Player Count, Revenue & Stats [2025]

Roblox Player Count, Revenue & Stats [2025]

by Andrea Knezovic, 

Roblox dominates the gaming industry, with millions of active players every month. Whether you’re curious about Roblox player count, daily activity, or revenue, we’ve got the latest numbers to break it all down.

Let’s take a closer look at how many people play Roblox, how the numbers have changed over time, and what these trends mean for the platform’s future.

How Many People Play Roblox?

Roblox is the most played mobile game in the world, with an average of 68 million monthly active users (MAU). But monthly numbers fluctuate, so let’s look at the latest trends.

how many people play roblox player count

Roblox Monthly Player Count (Monthly Active Users)

Here’s how Roblox’s monthly active users have changed over the past year:

March 2025: 133,765,189

February 2025: 136,006,837

January 2025: 140,404,303

December 2024: 133,841,918

November 2024: 125,947,089

October 2024: 129,238,709

September 2024: 130,925,599

August 2024: 138,557,304

July 2024: 135,824,260

June 2024: 131,063,312

May 2024: 127,471,269

April 2024: 126,342,785

March 2024: 126,459,857

February 2024: 127,787,070

January 2024: 130,334,272

Over the past year, Roblox’s player base has remained consistently strong, with monthly active users hovering around 130 million. However, the numbers peaked in January 2025, hitting over 140 million users before dropping slightly in the following months.

This suggests seasonal spikes in activity, possibly due to holiday breaks, major updates, or in-game events that drive engagement.

Roblox Daily Player Count (Daily Active Users)

Roblox also maintains a massive daily audience, with more than 40 million daily active users (DAU) on average.

Here’s the breakdown by month:

March 2025: 82,032,453

February 2025: 81,862,130

January 2025: 80,997,093

December 2024: 80,295,551

November 2024: 80,065,262

October 2024: 79,762,066

September 2024: 80,194,830

August 2024: 80,261,132

July 2024: 79,404,399

June 2024: 79,019,013

May 2024: 77,870,174

April 2024: 76,937,565

March 2024: 76,351,587

February 2024: 75,698,000

January 2024: 75,333,924

The daily player count has seen steady growth over the past year, climbing from around 75 million DAU in early 2024 to over 82 million in March 2025. This increase suggests more consistent engagement, meaning players aren’t just logging in occasionally—they’re coming back every day.

How Many People Are Playing Roblox Right Now?

At any given moment, over 82 million players are likely online, exploring virtual worlds, creating content, and playing with friends.

Roblox Player Stats

Roblox attracts a diverse and global audience, with millions of players across different age groups, genders, and regions. Here’s a closer look at who’s playing Roblox and how they interact with the game.

Roblox Demographics

Understanding the demographics of Roblox players gives insight into who makes up this massive community.

Age Distribution

Roblox has a strong youth player base, but older players are becoming a bigger part of the platform:

  • Under 9 years: 21%
  • 9-12 years: 21%
  • 13-16 years: 16%
  • 17-24 years: 23%
  • 25 years and older: 18%

While Roblox is still hugely popular among kids, nearly one in four players is aged 17-24, showing that the game is growing beyond just a younger audience. The 18% of players aged 25+ suggests that Roblox is also appealing to older gamers, possibly due to its social aspects, UGC content, and monetization opportunities.

Gender Distribution

  • Male: 51%
  • Female: 44%
  • Unknown: 5%

Roblox maintains a fairly balanced gender split, with a slight male majority (51%). The high percentage of female players (44%) sets it apart from other major gaming platforms, reinforcing its broad appeal beyond traditional gaming audiences.

Geographical Distribution

Roblox is a truly global platform, with players spread across different regions:

  • Asia and Pacific: 35.7%
  • Europe: 20.9%
  • United States and Canada: 19%
  • Rest of the World: 24.3%

With over a third of players coming from Asia and the Pacific, Roblox is seeing massive success in international markets. North America still plays a big role, but regions like Europe and the rest of the world make up nearly half of all players combined.

How Long Do People Play For?

Average Session Length: 27 minutes

The average Roblox session lasts 27 minutes, which is solid for a live-service game. Players are spending a decent amount of time per session, likely due to engaging multiplayer experiences, social features, and UGC content.

However, this number could be higher, especially compared to top games like Fortnite or Minecraft, which can keep players engaged for longer. Roblox keeps sessions dynamic by offering a massive variety of games, but it may need to incentivize longer play sessions through deeper progression mechanics or more immersive game loops.

Average Session Count: 4

Players log in four times per day on average, which means they are coming back frequently. This suggests strong engagement and retention, likely due to daily rewards, social connections, and a constant stream of new content.

For a game like Roblox, frequent logins are just as important as session length. If this number continues to grow, it could indicate that players are forming habits around the game—checking in throughout the day, just like they would with social media.

How Much Money Does Roblox Make?

Roblox isn’t just one of the biggest games in the world—it’s also one of the most profitable. With millions of players logging in daily and spending on in-game purchases, the platform continues to generate huge revenue numbers every month.

Roblox All Time Revenue

Since its launch, Roblox has earned more than $5.8 billion in total revenue. This massive number comes from Robux purchases, premium memberships, and developer payouts, making Roblox a major player in the gaming industry. Its ability to consistently generate billions proves that the UGC-driven model is incredibly profitable.

how many people play roblox player count and revenue

Roblox Revenue by Month

Here’s how much Roblox has made each month over the past year:

February 2025: $96,720,626
January 2025: $122,510,612
December 2024: $115,921,234
November 2024: $91,319,879
October 2024: $104,198,877
September 2024: $99,779,900
August 2024: $114,728,359
July 2024: $110,518,803
June 2024: $98,234,415
May 2024: $92,648,556
April 2024: $90,794,839
March 2024: $92,319,267
February 2024: $84,689,341
January 2024: $95,794,611

Roblox’s monthly revenue has stayed consistently above $90 million, with some big spikes in months like January 2025 ($122 million) and August 2024 ($114 million).

The January boost is likely tied to holiday spending, as many players receive gift cards and spend more on Robux. Similarly, August shows a surge, possibly due to summer break, when kids have more free time to play and spend.

Revenue dips in months like April and May ($90 million range) suggest that player spending slows down outside of peak gaming periods, but overall, the numbers remain strong.

Average Revenue Per Daily Active User (ARPDAU)

Right now, Roblox makes about $0.03 per daily active user (ARPDAU).

This might seem like a small amount per player, but with over 80 million daily users, it adds up fast. Compared to other major games, Roblox’s ARPDAU is on the lower side, but that’s expected for a free-to-play platform that relies on a mix of big spenders and casual users.

Increasing ARPDAU would mean introducing more premium content or improving monetization features, but Roblox has always prioritized accessibility and engagement over aggressive monetization.

How Many Downloads Does Roblox Have?

Roblox isn’t just one of the most-played games—it’s also one of the most downloaded games of all time. With a steady stream of new players, its download numbers continue to grow every month.

All Time Downloads Stats

Roblox has been downloaded more than 1.2 billion times, making it one of the most downloaded mobile and PC games in history. The game’s accessibility across multiple platforms has played a huge role in reaching this milestone.

Roblox Downloads by Month

Here’s how Roblox’s downloads have looked over the past year:

February 2025: 16,803,561
January 2025: 21,380,690
December 2024: 20,389,668
November 2024: 13,305,788
October 2024: 14,919,608
September 2024: 15,639,034
August 2024: 20,386,377
July 2024: 20,757,186
June 2024: 18,121,206
May 2024: 16,623,189
April 2024: 15,916,259
March 2024: 16,987,756
February 2024: 16,865,466
January 2024: 18,598,531

Roblox’s downloads fluctuate based on seasonal trends. The highest download spikes tend to be in January, August, and December, which aligns with holiday gifts, back-to-school periods, and end-of-year breaks when more players are looking for new games.

Meanwhile, months like November and October show a drop, likely because fewer new players are looking for games during these months compared to peak holiday seasons. Even during slower months, Roblox still pulls in millions of downloads, showing its continued popularity and strong user acquisition.

Roblox User Retention

Getting players to download Roblox is one thing—keeping them engaged is another. Retention rates show how well Roblox holds onto players after they first install the game.

  • D1 Retention: 42%
  • D7 Retention: 30%
  • D14 Retention: 22%
  • D30 Retention: 15%

A 42% day-one retention rate is strong, showing that nearly half of new players return within the first 24 hours. However, retention drops steadily over time, which is expected for a free-to-play game.

By day 30, only 15% of players are still active, which is good but not outstanding compared to top-performing live-service games. Many players try the game, explore a few experiences, and then move on.

How Roblox Increases Retention

The game keeps players engaged through:

  • Social interaction – Many players join because of friends, making them more likely to return.
  • Endless content – With millions of user-generated games, players always have something new to try.
  • Daily rewards & monetization loops – Encouraging logins with streak-based bonuses and premium items.
  • Cross-platform access – Letting users play on mobile, PC, and console increases convenience.

roblox

Roblox Overview

Roblox is an online platform that allows users to create and play games developed by others. It offers a vast array of user-generated experiences, from adventure games to simulations, catering to a diverse audience. The platform’s unique blend of gaming and creation tools has fostered a dynamic community where creativity thrives.​

When Was Roblox Made?

Roblox was officially released to the public on September 1, 2006.

Is Roblox Still Popular in 2025?

As of 2025, Roblox remains immensely popular, boasting over 80 million daily active users. Its appeal spans various age groups, with a significant portion of its user base being under 13.

How to Play Roblox

Roblox is accessible on multiple platforms, including Windows, macOS, iOS, Android, and Xbox One, making it easy for players to enjoy games across different devices.​

Here’s how to play it:

Roblox is unique because it’s not a single game—it’s a platform filled with millions of user-created games across different genres. Whether you enjoy adventure, role-playing, simulation, or competitive games, there’s something for everyone.

Basic Gameplay

  1. Choose a Game – Roblox has thousands of games created by users. You can find everything from parkour challenges to battle royales and life simulations.
  2. Customize Your Character – Players can personalize their avatars with different clothing, accessories, and animations. Some items are free, while others require Robux (the in-game currency).
  3. Explore and Interact – Most games are open-world and multiplayer, meaning you can explore, complete missions, or just hang out with other players. Some games even offer voice and text chat for communication.
  4. Earn and Spend Robux – Many games let you buy upgrades, skins, and abilities using Robux. You can earn Robux through game passes, selling items, or purchasing them with real money.
  5. Game-Specific Mechanics – Each game has its own unique rules. Some games involve fighting enemies, building structures, or solving puzzles, while others focus on social experiences like running a virtual business or role-playing in a city.

Popular Game Types on Roblox

  • Tycoon Games – Players build and expand businesses to earn in-game money.
  • Obby (Obstacle Course) Games – Parkour-style challenges where players jump and dodge obstacles.
  • Role-Playing Games (RPGs) – Social experiences where players take on roles, like running a restaurant or living in a virtual city.
  • Survival Games – Players work together (or against each other) to survive against enemies, disasters, or zombies.
  • Simulator Games – Games that mimic real-life activities like driving, farming, or pet raising.

Explore More Mobile Games

Data Source

Udonis

About Udonis

Udonis is an independent full-service mobile marketing agency that acquired more than 300,000,000 users for mobile games since 2018.

Visit udonis.co

Categories

Mobile Games

Mobile Marketing

Mobile Apps

Mobile Game Dissections

Digital Marketing

Monetization

Blockchain

User Acquisition

Advertising

Mobile Game Market

Recently updated

Facebook Ads

Blockchain Game Dissections

Case Study

Clockmaker Analysis: The Game That Aged Like Fine Wine

Clockmaker Analysis: The Game That Aged Like Fine Wine

In our Clockmaker analysis, we cover retention, engagement, demographics, creatives and more to learn how it boomed 6 years after its release.
Indie Mobile Game Marketing: Best Strategies for Success

Indie Mobile Game Marketing: Best Strategies for Success

Are you an indie developer? Wondering how to promote your mobile game? Check out these indie mobile game marketing strategies!
How Many People Play Minecraft? Stats & Revenue [2025]

How Many People Play Minecraft? Stats & Revenue [2025]

Find out how many people play Minecraft, including daily and monthly player count. We also break down Minecraft revenue, downloads, and more!
Clash Royale Player Count, Revenue & Stats [2025]

Clash Royale Player Count, Revenue & Stats [2025]

We break down Clash Royale player count, including DAU and MAU, revenue and downloads statistics, user retention and more!
Clockmaker Analysis: The Game That Aged Like Fine Wine

Clockmaker Analysis: The Game That Aged Like Fine Wine

In our Clockmaker analysis, we cover retention, engagement, demographics, creatives and more to learn how it boomed 6 years after its release.
Indie Mobile Game Marketing: Best Strategies for Success

Indie Mobile Game Marketing: Best Strategies for Success

Are you an indie developer? Wondering how to promote your mobile game? Check out these indie mobile game marketing strategies!
How Many People Play Minecraft? Stats & Revenue [2025]

How Many People Play Minecraft? Stats & Revenue [2025]

Find out how many people play Minecraft, including daily and monthly player count. We also break down Minecraft revenue, downloads, and more!
Clash Royale Player Count, Revenue & Stats [2025]

Clash Royale Player Count, Revenue & Stats [2025]

We break down Clash Royale player count, including DAU and MAU, revenue and downloads statistics, user retention and more!

Comments

Read more