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Cash Frenzy Monetization: Mobile Casino’s Road to High Revenues

Cash Frenzy Monetization: Mobile Casino’s Road to High Revenues

#Casinogames

#monetization

Slots mobile games are traditionally big moneymakers.       What is it about them? Is it their sheer nature? Or is it the way they monetize? Perhaps it’s both?  To find this out, I analyzed Cash Frenzy monetization. Follow my player journey in Cash Frenzy, learn about its retention and monetization strategies, and more! Cash Frenzy: Market …

EverMerge Analysis: How to Advertise a Merge Game in 2021?

EverMerge Analysis: How to Advertise a Merge Game in 2021?

#advertising

#mergegames

Recently, the merge genre has experienced a spike in popularity. More merge games are being developed than ever before. One of such games is EverMerge and it has quickly become one of the leaders in the genre. In our EverMerge analysis, I’m going to dissect this game to find out why it’s so successful and …

EverMerge Monetization Analysis: How Does It Make Money?

EverMerge Monetization Analysis: How Does It Make Money?

#mergegames

#monetization

Merge games are becoming the next big thing in the puzzle genre.      EverMerge is one of them, and it’s getting more popular by the day.  In this article, I will analyze the EverMerge monetization strategy. How does it monetize its players? Does it have what it takes to compete with the puzzle genre giants? Time to …

IDFA Changes and Mobile Gaming: A Survival Guide

IDFA Changes and Mobile Gaming: A Survival Guide

#privacy

“The effects will be apocalyptic. All game publishers and advertisers should be afraid.“ These are just some predictions that surround the discussion on recent IDFA changes.  Are they true?  Well, it depends on who you ask.  Let’s go over everything you need to know about IDFA from how it works, and how it affects mobile …

Interstitial Ads: A Good or a Bad Idea for Your Game?

Interstitial Ads: A Good or a Bad Idea for Your Game?

#adformats

#monetization

Remember interstitial ads from the early days of free-to-play mobile games? Back then, they were static, super frequent, and really annoying. Luckily, those days are long gone.  Today, both game developers and ad formats got a bit more sophisticated.   In this article, you will learn everything you need to know about interstitial ads. Most importantly, …

Most Popular Mobile Game Monetization Features + Examples

Most Popular Mobile Game Monetization Features + Examples

#monetization

#trends

There are so many ways to monetize a game. Some game monetization features that work for other games won’t work for you. And that’s okay. You just have to find the ones that will.  To make this happen, you should do your research. This includes keeping an eye on mobile game monetization trends, top-grossing games, …

Mobile Marketing Trends for 2022 (Including Statements from Industry Leaders)

Mobile Marketing Trends for 2022 (Including Statements from Industry Leaders)

#marketresearch

#trends

We always describe the mobile industry as ever-changing, fast-paced, unpredictable, etc.  These adjectives are especially accurate for the pandemic years behind us. The pandemic has greatly influenced mobile marketing, and its consequences will remain. When it comes to mobile marketing trends, we are not only talking about human tech advancements anymore. We must also consider …

Design Home Analysis: How It Targets Millennial Women?

Design Home Analysis: How It Targets Millennial Women?

#adcreatives

#advertising

Did you know that more than half of mobile gamers are women? CrowdStar is a game studio that took notice of that very early on and created a great game for the female audience that’s popular with both genders – Design Home. In our Design Home analysis, I answer the question of how this interior …

Design Home Monetization: Why Do People Spend On Dream Homes?

Design Home Monetization: Why Do People Spend On Dream Homes?

#monetization

When I was a kid, I liked decorating my dollhouse. A little bit later, I was doing the same in The Sims.  Today, I like decorating in the Design Home game. And apparently, I’m not the only one.  Design Home is a very successful game with an interesting monetization strategy.  In this article, you’ll learn …

Slotomania Analysis: How Playtika Keeps Hitting the Jackpot

Slotomania Analysis: How Playtika Keeps Hitting the Jackpot

#adcreatives

#advertising

In our Slotomania analysis, I dissect the overwhelming success of this popular casino game and what Playtika had to do to cash in. Here are some of the things I cover: Slotomania’s KPIs Advertising techniques Creative strategies App store optimization Tips & tricks Let’s dive right in! About Slotomania Slotomania by Playtika is one of …

Slotomania Monetization: Turning Virtual Coins into $1.64 Billion

Slotomania Monetization: Turning Virtual Coins into $1.64 Billion

#monetization

Before writing this article I believed fictional money casinos could never compete with their real money counterparts in terms of revenue.  And boy, was I wrong.  One particular game changed my mind – Slotomania. This game has been successfully monetizing its free slot machines for years.  We’re here to analyze the Slotomania monetization strategy and …

Wild Rift Analysis: The Wild Success of the Mobile LoL Game

Wild Rift Analysis: The Wild Success of the Mobile LoL Game

#adcreatives

#advertising

In our League of Legends: Wild Rift analysis, I cover the wild success of the mobile version of the popular PC game. Here’s what the analysis includes: League of Legends: Wild Rift KPIs Advertising strategy Top-performing creatives App Stores analysis Organic user acquisition Tips and lessons from the game Let’s get started! About League of …

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