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Hey, a new match-3 game will appear and conquer the top-grossing charts! If someone had told me this a few months ago, I wouldn’t have believed them. Project Makeover is a game that did exactly this. In this article, I cover everything you need to know about Project Makeover monetization. Let me guide you through …

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Archero is a popular mobile game praised for its innovative gameplay. While it’s not as popular as when it was released, it’s still among mobile games that generate a lot of revenue. That’s largely due to Archero advertising and ASO strategies. In this article, I’m going to dissect them. First, we’ll go over some interesting …

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The world wants to eliminate you. You can rely only on yourself. I’m not being dramatic, I’m just talking about a very successful game – Archero. Just a few months after its release, this game hit the top-grossing charts across several countries and continents. The key to success? Archero monetization strategy. I’ve analyzed everything you …

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Does Wingardium Leviosa ring a bell? If it does, you are the target audience for Jam City’s Harry Potter mobile game. In this article, I dissect Hogwarts Mystery user acquisition and ASO strategies to uncover the magic behind this successful game. But first, here’s some basic info you should know about Harry Potter: Hogwarts Mystery. …

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Are you one of many who have seen the Harry Potter movies for the 5th time? If you haven’t I bet you know someone who has. Today, we are here to talk about a Harry Potter game. More precisely, we’re going to dissect Harry Potter: Hogwarts Mystery monetization. You will find out about the game …

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More than 143 million downloads. 60+ million monthly active users. More than $4 billion in revenue. Sounds impressive? I’m talking about Genshin Impact, a mobile game that has taken the world by storm. In this article, I’m dissecting Genshin Impact advertising strategies, ASO, and user acquisition strategies to find out the secret behind its rapid success. I …

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Gambling. Questionable. Pay-to-play. These are just some of the terms that surround the discussion on Genshin Impact monetization. The game became an instant success, but its money-making process got a lot of criticism. For this reason, I’ve analyzed how the game works, the monetization trends it follows, and how players really feel about it. How Successful Is …

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Most people know the Finish developer Supercell by their worldwide famous mobile games Clash of Clans, Brawl Stars, and Clash Royale. Besides action and strategy mobile games, Supercell has published a casual game back in 2012 – Hay Day. In this article, we’re going to dissect this mobile game and its organic and paid user …

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Remember when farming games were a big deal a couple of years ago? Well, one of them remained quite successful to this day – Hay Day. One of the things that makes this game profitable in the sea of other similar games is its well-thought-out monetization. Developers behind Hay Day monetization set a great example …

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If you’re into strategy games, I bet you played Lords Mobile: Kingdom Wars. Even if you didn’t, you at least heard of it. That’s because of their smart advertising strategy and superb user acquisition campaigns. With Lords Mobile, IGG has mastered the method for gaining worldwide attention and acquiring millions of users. It’s every developer’s …

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What if you could have a game that stays on the top charts for years? Lords Mobile publishers sure know the feeling. And one of the game’s top-notch secrets is the way it’s monetized. We’re bringing you a detailed insight into Lords Mobile monetization strategies – all to discover how this game makes the big …

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With more than 200 million downloads, Coin Master by Moon Active is one of the top mobile games in the world. Many game developers are wondering, “What’s the secret behind its success? How can I emulate it?” In this article, I answer those questions by dissecting Coin Master advertising strategies and ASO techniques. If you …

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