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Research: How Different Generations Engage with Games?

Research: How Different Generations Engage with Games?

Gaming sees no age. Learn all about generations and gaming in our overview of gaming habits for Boomers, Gen X, Millennials, and Gen Z.
Hybrid-Casual Games: The Recipe for Long-Term Engagement

Hybrid-Casual Games: The Recipe for Long-Term Engagement

What’s the difference between a hyper-casual and hybrid-casual games? Learn about how to create hybrid-casual games and monetize them!
57 Mobile Game KPIs to Measure the Success of Your Game

57 Mobile Game KPIs to Measure the Success of Your Game

Learn about 57 essential mobile game KPIs that will help you measure how successful your game is, and what you need to do to make it better.
Family Island Monetization Strategy Revealed

Family Island Monetization Strategy Revealed

What would you do on a deserted island? Read ASAP to learn the modern as well as dated features of the Family Island monetization strategy.
A/B Testing Ads in Mobile Marketing: A Step-by-Step Guide

A/B Testing Ads in Mobile Marketing: A Step-by-Step Guide

A/B testing is a method of comparing two different options and analyzing their results. Click here and find out more!
How to Deepen and Maintain Player Relationships: A Guide for Game Developers

How to Deepen and Maintain Player Relationships: A Guide for Game Developers

How to deepen player relationships and why that’s more important than ever? Adapt to privacy changes and leverage first-party data.
Most Popular Mobile Games in 2025

Most Popular Mobile Games in 2025

Wondering what are the most popular mobile games in 2025? Check out our list of the most downloaded mobile games and start playing now!
Playable Ads: The Best Ad Format for Targeting Mobile Gamers?

Playable Ads: The Best Ad Format for Targeting Mobile Gamers?

Playable ads are one of the most effective in the mobile gaming industry. Why? Click on this article and find out now.
Pay-to-Earn Games: All You Need to Know

Pay-to-Earn Games: All You Need to Know

Pay-to-earn games, what? Read our article to learn the difference between play-to-earn and pay-to-earn games. Quick, it’s about time!
Play-to-Earn Games 101: How Do They Work?

Play-to-Earn Games 101: How Do They Work?

Play-to-earn games? Cryptocurrencies? NFTs? Confused? Read our article to learn all the whats, whys, and hows of the new trend in gaming!
How to Make Money from Hyper-Casual Games

How to Make Money from Hyper-Casual Games

Learn everything you need to know on how to make money from hyper-casual games, including the best practices and metrics to keep an eye on.
The Secret Behind The Bizarrely Enticing Lily’s Garden Ads

The Secret Behind The Bizarrely Enticing Lily’s Garden Ads

What about gardening!? Read our article to learn the spicy details about the infamous Lily’s Garden ads and why they work so well. Click now!
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