Cash Frenzy Monetization: Road to High Revenues
Slots mobile games are traditionally big moneymakers. What is it about them? Is it their sheer nature? Or is it the way they monetize? Perhaps it’s both? To find this out, I analyzed Cash Frenzy monetization. Follow my player journey in Cash Frenzy, learn about its retention and monetization strategies, and more! Cash Frenzy: Market …
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EverMerge Analysis: How to Advertise a Merge Game?
Recently, the merge genre has experienced a spike in popularity. More merge games are being developed than ever before. One such game is EverMerge and it has quickly become one of the leaders in the genre. But the question is – how to advertise merge games? In our EverMerge analysis, I’m going to dissect this …
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IDFA Changes and Mobile Gaming: A Survival Guide
“The effects will be apocalyptic. All game publishers and advertisers should be afraid.“ These are just some predictions that surround the discussion on recent IDFA changes. Are they true? Well, it depends on who you ask. Let’s go over everything you need to know about IDFA from how it works, and how it affects mobile …
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Interstitial Ads: A Good Idea for Your Game?
Remember interstitial ads from the early days of free-to-play mobile games? Back then, they were static, super frequent, and really annoying. Luckily, those days are long gone. Today, both game developers and ad formats got a bit more sophisticated. In this article, you will learn everything you need to know about interstitial ads and how …
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Most Popular Mobile Game Monetization Features + Examples
There are so many ways to monetize a game. Some game monetization features that work for other games won’t work for you. And that’s okay. You just have to find the ones that will. To make this happen, you should do your research. This includes keeping an eye on mobile game monetization trends, top-grossing games, …
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Design Home Analysis: How It Targets Millennial Women?
Did you know that more than half of mobile gamers are women? CrowdStar is a game studio that took notice of that very early on and created a great game for the female audience that’s popular with both genders – Design Home. In our Design Home analysis, I answer the question of how this interior …
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Slotomania Monetization: Turning Virtual Coins into $1.9 Billion
Before writing this article I believed fictional money casinos could never compete with their real money counterparts in terms of revenue. And boy, was I wrong. One particular game changed my mind – Slotomania. This game has been successfully monetizing its free slot machines for years. We’re here to analyze the Slotomania monetization strategy and …
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League of Legends: Wild Rift Monetization Strategy
League of Legends has been dominating esports for over a decade. The mobile game industry keeps on booming, so it was time for this game to join the competition. Just like its PC version, League of Legends: Wild Rift claims to be completely free-to-play. Is it really free-to-play? What’s the game’s monetization strategy? In this …
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Clockmaker Analysis: The Game That Aged Like Fine Wine
Is it possible for a game to become wildly successful six years in? For Belka Games’ Clockmaker, it is. In our Clockmaker analysis, I try to uncover how this mobile game managed to pull off such an impressive feat. Hint – its developers came up with a good marketing strategy. But first, let me tell …
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Call of Duty Analysis: How It Shot to the Top
From consoles and PC to mobile – the Call of Duty franchise is still going strong. Activision managed to achieve incredible success with Call of Duty: Mobile, breaking records during the first week of release. However, making a successful game for mobile devices comes with unique challenges. The mobile game market is competitive and user …
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AFK Arena Analysis: The Road to More Than 1 Million Daily Active Users
Wondering how AFK Arena got so successful? You’ve come to the right place. In our AFK Arena analysis, I go deep into this game’s user acquisition strategy and monetization approach. But before we get into all that, here’s some info about what this game is all about and how well it performs according to the main …
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Homescapes Ads Analysis: Truth About Misleading Ads
In our Homescapes ads analysis, we tackle a burning question in the mobile game industry. Are misleading puzzle ads an effective way to advertise a mobile game? Many players are calling out Homescapes’ fake ads, but they seem to be working. In this dissection, I go deep into Homescapes user acquisition strategy and its notorious advertisements. …
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