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You Should Analyze Your Game’s Player Lifespan – Here’s Why

You Should Analyze Your Game’s Player Lifespan – Here’s Why

What is player lifespan in mobile gaming? What are the six stages in a player's lifespan? Why is it crucial and how to boost it? Find out now!
The Mobile Game Lifecycle: Can Your Games Live Longer?

The Mobile Game Lifecycle: Can Your Games Live Longer?

How long does an average mobile game lifecycle last? Find out, and read about tips & tricks used by top publishers to increase lifecycles!
12 Examples of Motivation-Based Creatives for Mobile Games

12 Examples of Motivation-Based Creatives for Mobile Games

Looking for examples of motivation-based creatives? Learn all about them in our article, and check out our top creative picks.
Perfect Your Monetization Messaging With These Tips

Perfect Your Monetization Messaging With These Tips

Find out what monetization messaging is, what are the best ways to go about it, and have a peek at how the pros do it in our analysis!
Hybrid Monetization: A Trend That Is Here To Stay

Hybrid Monetization: A Trend That Is Here To Stay

What is hybrid monetization, how do IAP, IAA, and subscriptions work together, how do industry leaders do it, and how can you do it? Read now
Offerwalls Are Still Alive: Should You Use Them in Your Game?

Offerwalls Are Still Alive: Should You Use Them in Your Game?

On offerwalls in mobile games; find out the good and the bad, see practical examples from top publishers, get benchmarks and expert tips!
The Ultimate Guide to Motivation-Based Creatives For Mobile Games

The Ultimate Guide to Motivation-Based Creatives For Mobile Games

What is motivation-based game advertising? Why are motivation-based creatives working so well? How can you get started with them? Find out.
Meta Layer Monetization: Analyzing the Big Mobile Gaming Trend

Meta Layer Monetization: Analyzing the Big Mobile Gaming Trend

Why are games with meta layer monetization so popular? What types are there? How do they tie in with player motivations? Find out.
Cash Frenzy Monetization: Road to High Revenues

Cash Frenzy Monetization: Road to High Revenues

Making real money with virtual slot machines. Read our Cash Frenzy monetization analysis and find out how it’s generating so much revenue!
EverMerge Analysis: How to Advertise a Merge Game?

EverMerge Analysis: How to Advertise a Merge Game?

In our EverMerge analysis, find out what's their user acquisition strategy, who their users are, which creatives work the best, and more.
IDFA Changes and Mobile Gaming: A Survival Guide

IDFA Changes and Mobile Gaming: A Survival Guide

What is IDFA? What changes does IDFA bring? How will IDFA changes affect mobile gaming? How to adapt to IDFA? Find answers in this article.
Interstitial Ads: A Good Idea for Your Game?

Interstitial Ads: A Good Idea for Your Game?

All you’ve ever wanted to know about interstitial ads: What are they, pros and cons, important statistics, examples, and more. Read now! 
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