Coin Master $3B Monetization Strategy Explained!
A pig surrounded by a bunch of coins, celebrities, and millions of players… Of course, I’m talking about Coin Master – one of the world’s top-grossing mobile games. Obviously, Coin Master monetization is the key to its success in revenue. In this analysis, you will learn all about how the game monetizes, what does it …
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How to Create a Winning Mobile Game Video Ad for Ad Networks?
If you know anything about advertising mobile games, you know that creative is king. More specifically, I’m talking about videos – the format with the best conversion rates. In this article, we’re going to focus on how to create a high-performing video ad for ad networks. You’ll learn: What are the best ad networks for …
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Top 14 Consent Management Tools for Mobile Apps and Games
GDPR, CCPA, IAB – do these acronyms sound familiar? Most mobile game publishers are well aware of them and take them very seriously. These complex data privacy regulations are based on the same thing – user consent. To simplify this process, most of them rely on consent management tools. To help you pick one for …
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Rewarded Video Ads: Statistics & Best Practices for 2023
What is the most player-friendly ad format? A lot of players agree on this one – rewarded video ads. Game publishers and advertisers love them as well – they’re one of the biggest monetization trends. This ad format works for many different genres and games. There are multiple reasons for that and we’re going to …
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How to Write Scripts for Video Ads for Mobile Games?
The first and most important step in creating a video ad for mobile games is writing a script. If you have no experience in mobile game advertising and scripting, this might be very challenging. Many people have no idea how a script should look, what to include in it, or how to make it good. …
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Monetization Tips for Maximizing Game Revenue
Looking for monetization tips for your mobile game? Whether you’re starting from scratch or are looking for ways to improve your existing game’s profit, we got you. Don’t let your game become one of those amazing games with poor monetization. To help you with this, we will go over everything you need to know about …
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Ad Fatigue in Mobile Game Ads: How to Prevent It in 2023?
Your ad campaigns were performing really well. You managed to get a ton of game installs at a really low cost. And then, all of a sudden, the numbers collapsed? If this is the case, your mobile game audience might be facing ad fatigue. And it happens to everyone. Luckily, there are ways to save …
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How to Use Facebook’s Automated App Ads to Acquire Mobile Game Players?
Automation is here and it will change mobile game user acquisition forever. Are you ready for it? Google already started that transition with UAC, but now Facebook is also turning to machine learning with the new Automated App Ads. AAA will change the way user acquisition is done. Those who adapt to these changes right …
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Subscription Monetization: A Big Mobile Gaming Trend
Have you paid a subscription fee lately? Or you are using someone else’s Netflix like me? Either way, you’ve probably noticed that subscriptions are all around us. And they have become one of the biggest monetization trends for mobile games. It works so well for a lot of apps and other services. Why wouldn’t it …
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How to Create a Mobile Game Video Ad for Social Media?
A good video ad for social media is of the utmost importance when marketing a mobile game. Here’s why. Social networks like Facebook, Instagram, and TikTok give you access to a large and diverse audience. But to convert social media users to players, you need killer video ads that make people interested in your game. …
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In-App Ads: Ultimate Guide for Game Publishers
Some say it’s a necessary evil. Others call it vital to the mobile game economy. Most game developers agree that it’s essential for mobile game monetization. Of course, I’m talking about in-app ads – one of the biggest monetization trends. Over the last few years, we witnessed the rise of in-app advertising. And mobile gamers are …
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In-App Purchases Guide for Successful Mobile Game Monetization
Getting something for free simply feels priceless. For this reason, you’ve decided to create a free-to-play mobile game. Now the question is, how to monetize it? Should you go for in-app purchases, in-app ads, or a hybrid model? We’re here to help you decide. In-app purchases are a great idea for a lot of games, …
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